Category: News

Bjørg Sandal joins Proactima

Bjørg will work within the consultancy network Proactima Project Services. Her duties will include participating in the Media Response Team, Proactima’s on-call service for crisis communication. Bjørg comes to us with long experience dealing with issues within communications. Contact with the authorities and stakeholder work are two areas of expertise she will bring to Proactima. She has held several high-stakes communications jobs, and has been through a number of demanding changeover processes.

In her work as State Secretary, she was a part of the Norwegian government’s executive arm and worked closely with the parliament and policymakers throughout the country.

“With Bjørg, we get a range of specialized skills, especially concerning contact with the authorities and strategic stakeholder work. We and our clients will obtain knowledge and experience within some of the most demanding and exciting areas within communications today,” says the head of Proactima’s Stavanger office, Rune Sjursen.

Over the years, Bjørg has worked in the public and private sectors. In addition, she has extensive political experience. She began in the oil and gas sector in 1987, in Phillips Petroleum Company Norway (now ConocoPhillips).

Afterwards, she was the State Secretary in the Ministry of Petroleum and Energy in Stoltenberg’s first cabinet, before becoming Communications Director in the Western Norway Regional Health Authority at its founding in 2002.

In 2010, she began working as Communications Director at Aibel, where she was responsible for the company’s internal and external communication, including contact with the authorities, reputation building and media relations.

Bjørg was a part of the core leadership team in both Aibel and the Western Norway Regional Health Authority.

Bjørg Sandal has held several appointments, including at the University of Stavanger, Norwegian Museum of Science and Technology and at present in the recently established NORCE (Norwegian Research Center).

In addition, she has been politically active, both in Sola and Stavanger, and has served on several committees and commissions locally and nationally, in both a political and communications capacity.

Bjørg studied Nordic studies, social studies and German at the University of Bergen, and media at the Volda District College.

She has already begun working in her position as a Proactima consultant and can be reached at (+47) 483 93 775 or bjorg.sandal@proactima.com.

Crisis management training

In November, Norges Bank carried out a full-scale emergency preparedness exercise: a bombing at the bank’s offices in London gave the preparedness organisation an authentic test.The exercise involved several partners at the bank’s offices in both Oslo and London.

Proactima supported the bank in planning and carrying out the exercise, along with contributing 17 persons as role players.

“The training gave us a lot of the answers we needed. We saw that much of the preparations are adequate, but there are some areas where we could be doing even better. I’m glad that the errors and areas to improve were found in an exercise and not in a real incident. In addition, we look forward to conducting a similar major exercise in 2018,” says Norges Bank’s special adviser, Simen Østgaard.

Norges Bank has a general agreement With Proactima for preparedness services.

Findings from the exercise will now form the basis of a further, sharpened practice run for the preparedness organisation.

Proactima Contact Person: Jo Tidemann – 99 09 47 27